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May 25

Movie Marketing and PR: Sex and the City 2


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The premiere of the  sequel to the Sex and the City movie was hailed at the Radio City Music Hall in New York City. (more…)

Dec 4

Movie Marketing and PR: Movie Premiere Photos Invictus

Posted on Friday, December 4, 2009 in Uncategorized

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Matt Damon and Morgan Freeman at the Beverly Hills premiere of the apartheid film Invictus, a Warner Bros. Pictures’ & Spyglass Entertainment’s production.

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Clint Eastwood has a light moment as he poses for photos.

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Actors Angelina Jolie and Bratt Pitt arrived  at the the Academy of Motion Picture Arts and Sciences Theater for the film’s screening with their son Maddox.

Photos:  Getty Images

Oct 28

Movie Marketing and PR: Michael Jackson’s This is It Premiere Photos

Posted on Wednesday, October 28, 2009 in Movie Premiere Photos, Sony

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A large poster, advertising the biggest music movie event of the year.

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Tito Jackson, Marlon Jackson, Jermaine Jackson pose with Michael Jackson’s This is It director Kenny Ortega in Los Angeles.

Photo Credit: Kristian Dowling/Kevin Winter-Getty Images

Oct 26

The Princess and the Frog Merchandising News

Posted on Monday, October 26, 2009 in Movie Merchandising

The December release of the Disney film The Princess and the Frog is almost here, and as it has done for its past animated princess feautres, Disney is pumping out merchandise to tie in nicely with the film.

Carol’s Daughter, a New York-based company that manufactures hair products for women of color is Disney’s partner of choice, and the company has personalized a set of hair products in conjuction with the film, available to consumers for a limited time.

The Magical Gift set includes a shampoo, a detangler, a bubble bath gel, and a conditioner for the African-American juvenile crowd.

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The merchandising doesn’t stop there. Aside from the Princess Tiana doll that was released at the American International Toy Fair earlier this year, there’s also a figurine.

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My guess is that Disney will also partner with McDonalds for Princess Tiana Happy Meal toys.

Images via and via Loren Javier’s Flicker

Oct 25

Movie Marketing and PR: Movie Premiere Photos… Amelia

Posted on Sunday, October 25, 2009 in Movie Premiere Photos

Richard Gere, Hilary Swank and Ewan McGregor shined at the New York premiere of the biopic Amelia.

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Salaam Bombay and Monsoon Wedding director Mira Nair poses with the actors. Amelia is her latest feature accomplishment.

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Photo Credit: Stephen Lovekin/Getty Images

Oct 24

This is It Documentary Spawns Memorabilia

Posted on Saturday, October 24, 2009 in Movie Promotion

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Ebay Giving Works is teaming up with the City of Hope, a biomedical research firm, to do a giveaway for Michael Jackson’s musical documentary This is It

Two winners will actually receive a ticket, as well a lenticular version of the ticket of the ill-fated London concerts (bound to be a collector’s item, as only 500 of them were produced by AEG) for the October 27th premiere of the music-mentary at the Nokia Theatre in Los Angeles.

Ticket auctions are also in place on Ebay and will benefit City of Hope.

Image via

Sep 29

The This Is it Movie Bonanza

Posted on Tuesday, September 29, 2009 in Advance Movie Publicity, Movie Advertising, Movie Marketing and PR News

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This is It, the musical documentary chronicling Michael Jackson’s last tour will be in theatres in about a month, and popular opinion backed with substantial facts, seems to point to the fact that the Kenny Ortega-directed movie is going to be doing gangbusters.

Fan anticipation is at mild-fever pitch, sparked by the MTV VMA’s teaser trailer, and this video below which shows a segment from the movie, of Jackson, introducing a new dance, The Penguin.

Media outlets reported that tickets for the movie (which will be on a limited run, but which may possibly be extended) went beyond expectations, and has, as anticipated by many observers, broken sales records:

Among the cities with the strongest sales are Los Angeles, San Francisco, Houston and New York. Records were also set in Japan, where more than $1 million in tickets were sold on the first day they were available. In London, fans bought more than 30,000 tickets on the first day, eclipsing the advance interest in the “Harry Potter” and “The Lord of the Rings” films, which were wildly popular in Britain. Record sales were also reported in Holland, Sweden, Belgium and New Zealand.

The poster is certainly eye-catching, with visual vignettes of Jackson at different stages of his career, encircled in one giant Michael.

The Los Angeles Time’s Pop and Hiss entertainment column reported that Sony, Jackson’s record label will be releasing a 2-disc CD of the same title in stores, starting Oct 26th on the international front, and in the United States and the rest of the Americas the following day.

MTV has confirmed that the single “This Is It” is going to be released on October 12.

Image via:

Sep 25

Movie Marketing and PR: Movie Premiere Photos Fame

Posted on Friday, September 25, 2009 in Movie Premiere Photos

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Jessica Lowndes was among the celebrities who showed up to support the premiere of Fame.

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(Chris Hatcher / PR Photos)

Debbie Allen who was the choreographer of the original Fame movie as well as the TV series based on the film, was all smiles at the premiere.

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Kevin Tancharoen, the film’s director, came to enjoy the fruits of his labor.

Sep 25

Movie Marketing and PR: Movie Premiere Photos Surrogates

Posted on Friday, September 25, 2009 in Movie Premiere Photos

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Bruce Willis and his wife Emma Heming at the premiere of Surrogates last night at the El Capitan Theatre in Hollywood. And below with his daughter Rumer Willis.

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Sep 18

Movie Marketing and PR: Movie Premiere Photos…. Whip It

Posted on Friday, September 18, 2009 in Advance Movie Publicity, Movie Premieres

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Drew Barrymore, Ellen Page and Kristen Wiig hang out at the pemiere of Whip It in Toronto.

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